Monday, 18 November 2013

A luxury butter just in time for Christmas ..



Lurpak have recently launched a new butter. The first thing that strikes me is the packaging. It looks expensive and luxurious. It comes in a reusable metal container. Which means that the butter can be conveniently taken straight out of the fridge on to the breakfast table?  The packaging makes it an unusual but trendy item to be put into a Christmas hamper.


It tastes amazing: very creamy and melts in your mouth.  It almost feels like a waste to cook with as the fun is in actually tasting the butter on freshly baked bread or fresh scones.

The butter was a hit with all family members including my great grandmother and my little son. My son a fussy eater even enjoyed it on raisin bread.  As my son has now developed a tast for this luxurious butter it would be great to have an unsalted option too – maybe a new product development??

While the trend is now going full circle ie away from the margarines (due to the synthetic nature of them) and back to eating butter – when you are only eating a little amount its great taste to know that each mouthful is being wisely spent !!



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